Yes Way, Rosé! Atlanta Rosé Festival


There’s no shame in drinking pink (wine, that is), and especially when it involves a poppin’ spring festival. Because who doesn’t want an excuse to sip on rosé all day? It is officially festival season, and Atlanta’s lineup is bringing some fierce competition. This past weekend a group of girlfriends and I took an untraditional approach to Cinco de Mayo festivities, trading our tequila for rosé at the inaugural La Fête du Rosé event. A spinoff of NYC’s annual rosé picnic & musical festival cleverly titled ‘Pinknic’, the South took it on with a twist. A celebration of all things pink, today I’m dishing the ins and outs of this A-list festival. So grab a glass of your favorite rosé as you read along. Sip sip hooray!


With three options available, La Fête du Rosé offered various packages to choose from ranging from General Admission to VIP. For $65 the general admission package offered access to the festival, lawn seating, access to art & photo installations, a themed wine glass, ice bag, and bottle of Miraval Rosé Côtes de Provence. For those looking to attend in pairs, the general admission +1 package offered the same perks, but with access for two and two wine glasses. Priced at $100 total, this was a great way to save $15, as opposed to paying $65 for general admission for one. However we opted for the VIP package and it was worth every penny! Priced at $150, it included the following perks: VIP priority access line, seating in VIP Rosé garden (with lounge furniture, love seats, couches), (1) Bottle of Moët & Chandon Champagne, (1) Moët & Chandon - Champagne Flute, complimentary hors d'oeuvres, access to VIP restrooms, VIP viewing area at the front of the music stage, additional VIP Rosé bars, La Fête du Rosé ice bag.

Luckily my good friend whom invited me is an entrepreneurial superstar (hey, Glo Glo!) and was able to gain us VIP ticketing for a fraction of the cost. Moving forward I would surely invest the extra coins for this package as opposed to general admission, as it truly made the experience feel exclusive.



Located in the heart of the city, the festival took place in Historic Fourth Ward Park, which has recently become the home to many of Atlanta’s seasonal festivals. What I loved about this location is that it offered a plethora of lawn space, along with conveniently being located directly across from Ponce City Market and other surrounding attractions. Because who doesn’t want to end the evening with a King of Pops frosé at the top of Skyline Park? Yes please!

*Booked for the Weekend encourages safe, smart decisions, which includes not drinking & driving. Extremely encouraged for the majority of Atlanta’s festivals, but especially those involving the consumption of alcohol, I would encourage utilizing Uber for transportation.



Now anyone that knows me knows that I love an event dress code. Like, I live for it. Adorned in their finest pink and white attire, attendees sprinkled the park in these spring appropriate hues, and in a variety of styles. Luckily the weather forecast was accurate, providing the perfect spring day with a breeze and sunshine included. For my final look I opted for a white Kate Spade inspired mini dress, white sneakers, and a floral fascinator for my pop of pink. The best part? My dress and fascinator came to a total of $40 and both came from Amazon! See below for direct links to my outfit, along with my favorite looks of the day:



Sips, and treats, and sweets, oh my! Let’s start with the sips, shall we? Attendees indulged in a variety of wine, champagne, frosé, rosé cocktails while enjoying DJs and live music, and picnic baskets curated by Chef Kelis (yup, the Kelis whose milkshake brought all the boys to the yard) and executed by Atlanta’s own Gotta Have It Catering. Along with receiving 1-2 bottles (depending on your ticket package) with admission, a variety of bottles ranging from $30-$90 were available for pre-purchase and onsite. My biggest regret? Not indulging in the frozen rosé & margarita and rosé & sangria infused cocktail options available for purchase by the glass.

At first I thought it was such a bummer that outside food wasn’t allowed, however there were plenty of tasty treats available onsite for purchase including: vegan seafood, snowballs, mango mousse, rock shrimp & bacon tacos, smoked chicken tacos, and many other creative bites to choose from. My biggest regret here? Not pre-purchasing the chef-created picnic box and charcuterie boards. 



For this being the event’s first attempt at fusing a festival of both sips, music, art, and fun, I was highly impressed. We danced the day away alongside live music, DJ Cassidy, and Atlanta’s very own DJ Babey Drew. Additionally there were life-size games to play including chess and checkers (decked completely in pink and white, of course!), along with beautifully designed art installations perfect for the gram.



Guests are encouraged to pack the following items: picnic basket, corkscrew, sunscreen, additional plates, napkins, cutting board, picnic blanket (pink/white only), playing cards & games, Instax Mini Instant camera.

The following items are prohibited: outside food & beverage (although I didn’t see this fully enforced, because I surely would have packed a Publix picnic), glassware, children or pets, tents or canopies, coolers/ice chests.

So with a show of hands, who plans on attending alongside me next year? Would you judge me if I said I’m already planning my outfit? In the comments below please share what you’re most looking forward to, along with any upcoming festivals we should add to our calendars!

When there’s a will, there’s a rosé,